LIVET REICHARD COMPANY, INC. HISTORY

Founded in 1979, by Anne Livet and the late Stephen Reichard, Livet Reichard Company, Inc. is an innovative arts management and marketing firm that specializes in the development of fine arts and public relations projects, and the conception and execution of fund-raising and promotional events.

Serving a diverse clientele that includes corporations, charities, cultural groups, and performing arts institutions, Livet Reichard designs effective programs to: increase revenue and raise funds; cultivate an appropriate audience; create and mold a desired media image; and generate publicity. Clients include the American Foundation for AIDS Research (amfAR), for whom we produced the Art Against AIDS campaign domestically in New York, Washington DC, Chicago, San Francisco, Los Angeles; and abroad in Basel, Venice and Tokyo. Through Art Against AIDS and our most recent project, Two by Two for AIDS and Art in Dallas, Livet Reichard has raised more than $17.5 million for amfAR. We have worked extensively for major cultural institutions including the Brooklyn Academy of Music for whom we designed the marketing campaign that led to the creation of the Next Wave Festival, now the most prestigious avant garde performing arts festival in the United States. To build their audience and donor base we helped create the Producers Council, a high level membership group as well as other support groups and sytems. In April 1997, we organized the $1.3 million tenth-anniversary celebration for The Menil Collection (Houston). Current and recent clients include amfAR, Artpace, Bergdorf Goodman, BOMB Magazine, Brooklyn Academy of Music, Guild Hall of East Hampton, The Drawing Center, New Museum of Contemporary Art, Perlman Music Program, Planned Parenthood, and the Skowhegan School of Painting and Sculpture.

Through long-time associations with leading artists, personalities, performers, entrepreneurs, and institutions, the firm has become an integral part of the progressive arts movement. Yet, Livet Reichard is also well-versed in the economics that perpetuate the arts. This melding of business and the arts is the core of Livet Reichard's unique approach.

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LIVET REICHARD COMPANY, INC.
SENIOR STAFF

Anne Hodge Livet,
President

As the Curator and Director of Performing Arts at The Fort Worth Art Museum from 1974 until 1978, Ms. Livet organized numerous performing arts events including a one-hour television exhibition, Brazos River, a collaboration between artist Robert Rauschenberg, choreographer Viola Farber and composer David Tudor. In addition, she organized such exhibitions as The Record as Artwork: From Futurism to Conceptual Art (with Germano Celant) and Stella Since 1970, which received international recognition.

After leaving the Museum, Ms. Livet organized a retrospective exhibition of the work of Ed Ruscha, “I Don’t Want No Retrospective,” as guest curator at the San Francisco Museum of Modern Art and a series of exhibitions in this country of noted Italian artist Michelangelo Pisteletto.

Ms. Livet is also the author of Contemporary Dance, published by Abbeville Press, as well as numerous catalogue essays.

In 1979, in partnership with Stephen Reichard, she started the arts marketing firm of Livet Reichard Company, Inc., which she continues to operate.

Ms. Livet attended Wellesley College and the University of Texas before receiving her B.A. and M.A. from Texas Christian University.

Liz Gilchrist,
Project Director

Liz Gilchrist first joined Livet Reichard Company in 2003. Since that time she has managed projects for clients including amfAR, ArtPace, Bomb Magazine, Brooklyn Academy of Music, Carnegie International, Drug Policy Alliance, Elton John AIDS Foundation, New Museum, and Planned Parenthood among others. Liz previously worked as Events Manager at Lower Manhattan Cultural Council and Archivist at Tanya Bonakdar Gallery, New York. She holds a B.A. in Art History from Smith College and an M.S. in Art History from Pratt Institute.

Holly Greenfield,
Project Director

Holly Greenfield joined Livet Reichard Company in 2005. She has worked with numerous clients including: The Drawing Center, BOMB Magazine, Performa, Skowhegan, Storefront for Art and Architecture, 2 x 2 for AIDS and Art, Elton John AIDS Foundation, and Brooklyn Academy of Music. Holly was the Director of Josée Bienvenu Gallery from 2007-2008 and an Assistant Account Executive at Resnicow Schroeder from 2004-2005. Holly holds a BA in Art History from Washington University in St. Louis and a MA in Modern Art and Curatorial Studies from Columbia University.

Elizabeth Lind,
Project Director

Elizabeth joined Livet Reichard Company in January, 2009. After graduating from Connecticut College with a BA in Art History, Elizabeth worked in the 20th Century Works of Art department at Sotheby's. Her experience there inspired her to pursue a Master's in Fine and Decorative Arts from the Sotheby's Institute in London. After returning to New York from London, Elizabeth worked for the artist and director Robert Wilson and the Watermill Foundation, where she organized the annual benefit auction and helped oversee the Watermill Collection for two years. To complement her non-profit experience, Elizabeth worked for two Manhattan galleries: Marian Goodman Gallery, as registrar, and Cohan and Leslie as an assistant director.

Kate Montague,
Project Director

Kate Montague joined Livet Reichard Company in early 2008. Since joining the company she has worked with BOMB Magazine, IPCNY, New Museum, Next American City, Prospect.1 New Orleans, and others. Previously, she worked as a coordinator for Van Wyck & Van Wyck helping to produce and design numerous publicized events. She has also done freelance design and production work for Bugla Handbags, The Hetrick-Martin Institute, and the New York City Marathon. She holds a BBA from Parsons School of Design.

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